Smart Digital Marketing & PR Agency is delighted to announce that its Founder and Managing Director, Ruth McCourt, has been nominated for Ireland’s Most Stylish Fashionista 2026 at the prestigious Hi Style Awards.
The awards ceremony will take place on Saturday, 7th November 2026, celebrating Ireland’s most stylish individuals, creative talents, brands and businesses.
Ruth, who is based in Portumna, Co. Galway, is the founder of Smart Digital Marketing & PR Agency and the face behind the popular fashion and lifestyle platform, Fashion Truth by Ruth.
Combining her passion for fashion with her expertise in digital marketing, public relations and brand development, Ruth has established a strong presence across both industries.
A Passion for Fashion, Styling and Creativity
Through Fashion Truth by Ruth, Ruth shares her love of fashion, styling inspiration, occasionwear, emerging trends and Irish boutiques with her growing online community.
Her work as a fashion content creator, stylist, model and event host has seen her collaborate with fashion brands, attend exclusive industry events and showcase a wide variety of looks, from glamorous race-day ensembles to contemporary everyday styling.
Known for her love of statement outfits, vibrant colours and standout accessories, Ruth embraces fashion as a form of creativity, individuality and self-expression.
Celebrating Style and Entrepreneurship
Alongside her fashion career, Ruth has been running Smart Digital Marketing & PR Agency since 2019, supporting businesses across Ireland with digital marketing, social media management, public relations, content creation and brand strategy.
Her dual role as an entrepreneur and fashion creator allows her to bring a unique perspective to both industries, combining commercial marketing expertise with creative storytelling and personal branding.
Speaking about the nomination, Ruth said:
“I’m absolutely delighted to be nominated for Ireland’s Most Stylish Fashionista 2026. Fashion has always been such a huge passion of mine, and I love having the opportunity to express my personality through styling and creativity.
To be recognised alongside so many talented people in the Irish fashion industry is a real honour. I’m really looking forward to attending the awards in November and celebrating with everyone!”
Looking Ahead to the Hi Style Awards 2026
The Hi Style Awards recognise outstanding style, creativity and achievement across Ireland’s fashion, beauty, lifestyle and business communities.
With the awards taking place on 7th November, Ruth is looking forward to an exciting evening celebrating Irish fashion and connecting with fellow nominees and industry professionals.
Follow Ruth’s journey and all the behind-the-scenes fashion content from the awards night on Instagram at Fashion Truth by Ruth.
Congratulations to Ruth on this exciting nomination!