Case Study
Irish Furniture and Homewares Show
Case Study
Irish Furniture and Homewares Show
The Irish Furniture & Homewares Show is a successful Irish led furniture trade show created in 2014 for the Irish market – the only one of its kind in Ireland. It is attended by retailers, wholesalers, trade buyers and manufacturers.
Customer Requirement
To create and execute a successful marketing and social media campaign to increase footfall to the trade show and target potential new exhibitors and attendees.
Services Provided
- Marketing Strategy
- Content Creation
- Graphic Design
- Social Media across LinkedIn and Twitter
- Introducing Instagram and Facebook social media platforms
- Live coverage of tradeshow across the 4 social media platforms
- Introduction of Supplier Spotlight to showcase the products and services of exhibitors attending
- Interviews with Event Organiser & Owner Mark Gannon for social media promotion
- Research and targeted marketing campaign to reach new and existing attendees