Smart Digital Marketing & PR Agency
What We Do
Smart Digital Marketing & PR Agency
About Smart Digital Marketing & PR Agency
Smart Digital Marketing & PR Agency is a Galway based digital marketing consultancy delivering strategic, creative, and results-driven marketing solutions for Irish businesses.
Founded in 2019 and led by Ruth McCourt, the agency brings over 10 years of experience across digital marketing, PR, social media, publishing, event management, and brand communications.
We work with SMEs, national brands, charities, and tourism organisations across Ireland, providing hands-on support that helps businesses grow their online presence, build brand awareness, and achieve measurable commercial results. Every strategy is tailored, with a strong focus on storytelling, audience engagement, and performance.
At Smart Digital, we believe effective marketing should be both creative and accountable. Our approach combines insight led strategy with practical execution, ensuring clients see real impact, not just activity.
Smart Digital Services
What We Do
- Digital Marketing And Strategy Growth Planning
- Social Media Management And Content Creation
- Public Relations And Media Outreach
- Influencer Marketing And Brand Partnerships
- SEO And Website Optimisation
- Website Development And Content Updates
- Paid Digital Advertising And Campaign Management
- Brand Storytelling, Messaging, And Positioning
- Event Promotion And Integrated Campaigns
Why Work With Us?
Based in Galway and working with clients nationwide, Smart Digital Marketing & PR Agency offers a personal, consultancy-led approach to digital marketing and public relations. We work closely with each client to gain a deep understanding of their business, audience, and commercial objectives, ensuring every strategy is purposeful, relevant, and aligned with long-term goals.
Unlike one-size-fits-all agencies, we provide tailored, hands-on support, combining strategic thinking with practical execution. Our work is grounded in clear communication, creative storytelling, and measurable outcomes, helping brands build visibility, credibility, and sustainable growth. With experience across multiple sectors including retail, tourism, charity, and professional services, we bring insight, flexibility, and accountability to every project.
Clients choose Smart Digital for strategic clarity, reliable delivery, and marketing that not only looks good but delivers real results.
Smart Digital Marketing & PR Agency Testimonials
Client Testimonials
"It was a pleasure working with Ruth from the Smart Digital Marketing & PR Agency, she is a wealth of knowledge for all digital and social platforms"
“Ruth epitomises professionalism. I have had the pleasure of working alongside Ruth whilst activating a social media campaign for my client, International Rugby Player, Bundee Aki and Hanley & Co. Throughout the whole process Ruth has been informative, enthusiastic and most importantly, made the whole process seamless. I would highly recommend working with Ruth for any digital marketing activations.”
"Ruth provides an exceptional service to the Local Enterprise Office. She is creative and very understanding of our needs and requirements, and responds very quickly to updates, changes etc. I would have no hesitation in recommending Ruth for work in all areas of social media."
"Ruth has superb communication skills and fully embraces and understands the importance of working within a team structure. Her positive attitude ensures that she delivers work to the highest standard and within the deadlines given. Ruth is able to multi-task and can respond and adapt to situations quickly, creatively and efficiently. Nothing is ever a problem when working with Ruth, and she has vast technical skills in the areas of Social Media Marketing. She is very much respected at the Local Enterprise Office Roscommon and would be a superb asset to any organisation."
"My business has relied on an online booking system due to Covid-19. I found myself having some technical difficulties last July and after several attempts of trying to solve the problem myself and trying to get in touch with Facebook. Ruth was the only person who was able to support and resolve this technical issue, I will definitely be availing of her services in the future and would highly recommend Ruth for any digital marketing projects."
"Ruth managed our social media, graphic design, and influencer marketing. Ruth Is excellent and professional, and dealing with Ruth was a pleasure. We wish her every success with her new website."
"Ruth was an integral part of bringing our social media campaign to the forefront of people's minds. With her keen eye for quality content Ruth was able to portray our Hotel in the best possible way and teach us so much through the process. She was able to capture the culture of the hotel in such a short amount of time. I would highly recommend Ruth to anyone looking to enhance their Social Platforms."